Bike Valley Trails approached me to design a brand new site that featured an array of local routes for tourists to download in the Tweed Valley.
I was responsible for the logo, branding, illustration, leaflet design and web design/development for this project.
The site offers an array of ways to navigate suitable routes by terrain and starting location. Each route can be bought using an ecommerce system that then automatically emails the customer the download link to obtain a zip file containing all files on payment. Each link is unique and generated upon purchase.
The system also needed a way to create discount coupons and promotions for ongoing social media campaigns.